Hyundai Motor revealed its new “ST1” EV business platform for the first time on Thursday. The company took the step after selling a record 268,785 electric cars last year. Now Hyundai is expanding it’s market from passenger EVs into commercial.
A Hyundai Motor official said “ST1 is a business platform with a variety of expansion possibilities.” The spokesperson added Hyundai will start with logistics and delivery, but the ST1 EV platform “can be expanded into a platform tailored to various purposes in the future.”
Hyundai unveiled its new ST1 EV business platform design as it looks to solidify its position in the electric vehicle market. The service Type 1, or ST1, is a business platform designed to fit a number of services and solutions.
Number 1 shows it’s the first model to debut. Its exterior is designed for safety and practicality, with a semi-bonnet design that protrudes forward from the cab for added space during a collision. A black protector on the front bumper, side skirts and rear door trim, where scratches typically occur added by the brand.
ST1 also comes with ground clearance that makes loading, unloading, or parking easier. Hyundai added a streamlined roof spoiler that connects the cab and cargo department for improved aerodynamics.
Hyundai is also said that the first models would be a Cargo and Cargo Refrigerated Model designed for logistics and delivery. The company is already in talks with “major domestic distribution companies” from development to ensure it fits their needs.
It is also expected that Hyundai will reveal final specs and prices for its new EV business platform in the first half of the year and sales will kick off in its home market of Korea.
On the other hand Kia the sister company is also planning to take on commercial EVs with its customizable Platform Beyond Vehicle (PBV) fit for a number of business and personal uses. With going steps Hyundai and Kia will compete with Ford, Rivian, GM and Stellantis, which are all ramping up production of commercial EVs.
